Strategic Marketing for Non-Profit Organizations

For graduate courses in Nonprofit Marketing and Management.

Strategic Marketing for Non-Profit Organizations, 7th Edition is a best-selling text that focuses on the impact of nonprofit marketing in the social sector and the growing intersection between nonprofit management and the business world.

• Mission-Based Marketing: Positioning Your Not-for-Profit in an Increasingly Competitive World
• Handbook of Practical Program Evaluation (Essential Texts for Nonprofit and Public Leadership and Management)
• Practical Research: Planning and Design (12th Edition)
• Financial Management for Nonprofit Organizations: Policies and Practices
• Human Resources Management for Public and Nonprofit Organizations: A Strategic Approach
• City Politics (9th Edition)
• The Volunteer Management Handbook: Leadership Strategies for Success
• The Solution Revolution: How Business, Government, and Social Enterprises Are Teaming Up to Solve Society's Toughest Problems
• Strategic Corporate Social Responsibility: Sustainable Value Creation
• Social Statistics for a Diverse Society