Advertising & IMC: Principles & Practice (Advertising : Principles and Practice)

Name: Advertising & IMC: Principles & Practice (Advertising : Principles and Practice)
Author: Sandra Moriarty, Nancy Mitchell, William Wells
ISBN: 9780132163644

Author Sandra Moriarty, Nancy Mitchell, William Wells

Publisher Addison Wesley Pub Co Inc

Category Business & Economics

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Book Details

Author(s)Sandra Moriarty, Nancy Mitchell, William Wells

PublisherAddison Wesley Pub Co Inc

ISBN / ASIN0132163640

ISBN-139780132163644

CategoryBusiness & Economics

MarketplaceFrance 🇫🇷

Description ▲

Advertising & IMC For introductory courses in Advertising. Moriarty teaches students about effective marketing.

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Advertising & IMC: Principles & Practice (Advertising : Principles and Practice)

Description ▲

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