Personal Selling: A Relationship Approach (6th Edition)

Name: Personal Selling: A Relationship Approach (6th Edition)
Author: Ronald B. Marks, Ron Marks
ISBN: 9780132428842

Author Ronald B. Marks, Ron Marks

Publisher Prentice Hall

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Book Details

Author(s)Ronald B. Marks, Ron Marks

PublisherPrentice Hall

ISBN / ASIN0132428849

ISBN-139780132428842

Sales Rank4,191,027

MarketplaceUnited States 🇺🇸

Description ▲

This introduction to selling provides students not only with a solid background in concepts, but with hands-on experience through integrated selling discussions under realistic conditions.