This package contains the following components:
-0132167190: Principles of Marketing, Student Value Edition
-0132167360: MyMarketingLab with Pearson eText -- Access Card -- for Principles of Marketing
Principles of Marketing, Student Value Edition Plus NEW MyMarketingLab with Pearson eText -- Access Card Package (14th Edition)
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Book Details
Author(s)Philip Kotler, Gary Armstrong
PublisherPrentice Hall
ISBN / ASIN0132577488
ISBN-139780132577489
Sales Rank2,557,722
CategoryLoose Leaf
MarketplaceUnited States 🇺🇸
Description ▲
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