Core strategic management concepts without the excess.
What Is Strategy and the Strategic Management Process?; Evaluating a Firm’s External Environment; Evaluating a Firm’s Internal Capabilities Chapter 4: Cost Leadership; Product Differentiation; Vertical Integration; Corporate Diversification; Organizing to Implement Corporate Diversification; Strategic Alliances; Mergers and Acquisitions; International Strategy
For readers interested in learning the fundamental concepts of strategic management, without having to skim through pages of irrelevant bulk.
Strategic Management and Competitive Advantage (3rd Edition)
📄 Viewing lite version
Full site ›
Book Details
Author(s)Jay Barney, William S Hesterly
PublisherPrentice Hall
ISBN / ASIN0136094589
ISBN-139780136094586
AvailabilityUsually ships in 24 hours
Sales Rank1,232,411
MarketplaceUnited States 🇺🇸
Description ▲
Similar Products ▼
- Project Management: A Managerial Approach
- Project Management in Practice
- Business Statistics in Practice: Using Data, Modeling, and Analytics
- Supply Chain Management: Strategy, Planning, and Operation (6th Edition)
- Marketing Management: A Strategic Decision-Making Approach
- Strategic Management of Technology and Innovation
- Discovery-Driven Growth: A Breakthrough Process to Reduce Risk and Seize Opportunity
- Business Ethics: Readings and Cases in Corporate Morality