Exporting the American Model: The PostWar Transformation of European Business

Name: Exporting the American Model: The PostWar Transformation of European Business
Author: Marie-Laure Djelic
ISBN: 9780198293170

Author Marie-Laure Djelic

Publisher Oxford University Press

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Book Details

Author(s)Marie-Laure Djelic

PublisherOxford University Press

ISBN / ASIN0198293178

ISBN-139780198293170

MarketplaceFrance 🇫🇷

Description ▲

Focusing on post-war France, West Germany and Italy, Djelic examines the influence of the American corporate model. She shows how the model fared in each country, meeting various degrees of success, resistance and adaptation.