Strategic Management: Process, Content, and Implementation
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Book Details
Author(s)Hugh Macmillan, Mahen Tampoe
PublisherOxford University Press
ISBN / ASIN0198782292
ISBN-139780198782292
MarketplaceFrance 🇫🇷
Description ▲
This textbook provides concise yet thorough coverage of the subject. Going beyond the scope of other management texts, it takes practice into account as well as the academic literature, and gives full weight to the real-life problems of implementing strategy.