Updated in a new 10th edition, this book is organized around a "balanced" approach and provides the principles and foundations of media literacy with coverage of contemporary media issues.
This book covers the on-going transformations in mass media and offers accessible insight into the important issues through lively examples, streamlined coverage, and a robust media tools.
The Media of Mass Communication (10th Edition)
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Book Details
Author(s)John Vivian
PublisherPearson
ISBN / ASIN0205693059
ISBN-139780205693054
AvailabilityUsually ships in 1-2 business days
Sales Rank1,020,193
CategoryLanguage Arts & Disciplines
MarketplaceUnited States 🇺🇸
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