Performance Measurement of New Product Development Teams: A Case of the High-Tech Sector
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Book Details
Author(s)Loparo, Kenneth A.
PublisherMACMILLAN
ISBN / ASIN0230573843
ISBN-139780230573840
AvailabilityIn stock
CategoryHardcover
MarketplaceUnited States 🇺🇸
Description ▲
Using the example of four Taiwanese brand-name multinational companies, this study seeks to unpack the relationship between project team performance measurement systems and new product success/failure. It examines the use of performance measurement results and the resulting impact on team-member behaviour and functional departments.
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