Strategic Marketing Management: Cases and Applications (The Irwin series in marketing)

Name: Strategic Marketing Management: Cases and Applications (The Irwin series in marketing)
Author: David W. Cravens, Charles W. Lamb
ISBN: 9780256033717

Author David W. Cravens, Charles W. Lamb

Publisher Richard D. Irwin

📄 Viewing lite version Full site ›

🌎 Shop on Amazon — choose country

🇺🇸 USA 🇨🇦 Canada 🇬🇧 UK 🇩🇪 Germany 🇫🇷 France 🇮🇳 India

Price not listed

🛒 Buy New on Amazon 🇺🇸 🏷 Buy Used — $0.75

Book Details

Author(s)David W. Cravens, Charles W. Lamb

PublisherRichard D. Irwin

ISBN / ASIN0256033714

ISBN-139780256033717

Sales Rank14,904,042

MarketplaceUnited States 🇺🇸