Managerial Communication:Strategies and Applications
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Book Details
Author(s)Larry R. Smeltzer, Donald J. Leonard
PublisherRichard D Irwin
ISBN / ASIN0256120722
ISBN-139780256120721
Sales Rank7,094,882
MarketplaceUnited States 🇺🇸
Description ▲
MANAGERIAL COMMUNICATION integrates concepts and research from several disciplines, including business communication, organizational behavior, and linguistics. The text addresses communication separately as writing; oral communication; and interpersonal and group communication. The changing aspects of communication, particularly those brought on by technology changes, are also discussed. Two cases or a series of exercises at the end of each chapter supports the strategic development and application.