Business Research Methods (The Irwin/McGraw-Hill series, operations and decision sciences)
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Book Details
PublisherRichard D Irwin
ISBN / ASIN0256239525
ISBN-139780256239522
Sales Rank3,585,346
CategoryBusiness & Economics
MarketplaceUnited States 🇺🇸
Description ▲
Focusing on business research concepts and practical applications, this text is designed to follow the progression of research. It discusses managerial decisions, emphasizing the need for sound reasoning, problem identification and formulation, and testing.
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