International Business

Name: International Business
Author: Kenneth L. Wild (Author), Halia Valladares (Author) John Wild (Author)
ISBN: 9780273786979

Author Kenneth L. Wild (Author), Halia Valladares (Author) John Wild (Author)

Publisher Pearson Academic Computing

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Book Details

Author(s)Kenneth L. Wild (Author), Halia Valladares (Author) John Wild (Author)

PublisherPearson Academic Computing

ISBN / ASIN0273786970

ISBN-139780273786979

Sales Rank1,802,700

MarketplaceUnited States 🇺🇸

Description ▲

For introductory International Business courses with the need for a brief, accessible text. This Global Edition has been edited to include enhancements making it more relevant to students outside the United States A readable, concise, and innovative tour through the discipline, International Business: The Challenges of Globalization presents the subject matter in a comprehensive - yet succinct - framework. Real-world examples and engaging features bring concepts to life and make international business accessible to all students.