Up the Agency: The Funny Business of Advertising
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Book Details
Author(s)Peter Mayle
PublisherSt Martins Pr
ISBN / ASIN0312099304
ISBN-139780312099305
Sales Rank1,126,892
MarketplaceUnited States 🇺🇸
Description ▲
A former advertising executive explores the fascinating subculture of Madison Avenue, offering witty and informative insights into the customs and rituals, quick ascents and quicker descents, of a unique industry. 30,000 first printing.