Managerial Economics
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Book Details
PublisherWest Group
ISBN / ASIN0314064338
ISBN-139780314064332
AvailabilityUsually ships in 2 to 4 weeks
Sales Rank3,675,407
MarketplaceUnited States 🇺🇸
Description ▲
This text seeks to train students to think analytically in a business context. Specifically, it uses over 250 real-world, managerially-oriented applications to show students how managers apply theories and techniques to solve real-world business problems. This approach motivates student learning and extends student thinking well beyond the final exam. The book includes extensive coverage of the latest analytical tools in managerial economics: game-theoretic tactics, best-practices mechanism design, information economics, and organizational architecture, as well as a thorough integration of international issues.