Organizational Communication: Foundations for Business & Management
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Book Details
Author(s)Alan Jay Zaremba
PublisherIntl Thomson Education Group
ISBN / ASIN0324188757
ISBN-139780324188752
Sales Rank9,040,728
CategoryHardcover
MarketplaceUnited States 🇺🇸
Description ▲
This text covers the broad spectrum of organizational communication in a concise treatment. Balancing theory and application the book offers a strong structure that helps students learn key concepts as well as apply them to their everyday communication. Organizational Communication demonstrates how essential communication is in conjunction with the practices that each organization can employ to become more efficient and effective in its everyday activities. A wide variety of topics are explored from basic communication principles, interpersonal communication within the organizational structure, and literacy and employee communication. In addition, current and controversial issues including ethical issues, crisis communication management and the effects of emerging communication technologies are also examined.
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