Sales Management: Analysis and Decision Making
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Book Details
Author(s)Thomas N. Ingram, Raymond W. LaForge, Ramon A. Avila, Charles H. Schwepker, Michael R. Williams
PublisherCengage Learning
ISBN / ASIN0324191081
ISBN-139780324191080
Sales Rank2,983,163
MarketplaceUnited States 🇺🇸
Description ▲
This leading text continues to set the standard with up-to-the-minute coverage of the trends and issues in sales management, equipping students with a strong foundation and the innovative skills needed for the 21st Century and offering the text in the form of modules, which allow instructors to customize their coverage in class.