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The Strategy and Organization of International Business (The Academy of International Business Series)

Publisher Palgrave Macmillan
Category Business & Economics
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Book Details
ISBN / ASIN0333674693
ISBN-139780333674697
AvailabilityUsually ships in 11 to 14 days
Sales Rank13,373,471
MarketplaceUnited States 🇺🇸

Description

This volume encompasses the latest thinking on international business strategy and organization. It spans topics ranging from the influence of national culture on international business strategies, to the reorganization of corporate strategies in the context of the European single market. It represents an international coverage of the leading edge research findings in this area.
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