International Communication: Continuity and Change (A Hodder Arnold Publication)

International Communication examines the profound changes that have taken place, and are continuing to take place at an astonishing speed, in international media and communication since the beginning of the new millennium.
Building on the success of the first edition, the second edition maps out the expansion of media and telecommunications corporations within the macro-economic context of liberalization, deregulation, and privatization. It then goes on to explore the impact of such growth on audiences in different cultural contexts and from regional, national, and international perspectives. Each chapter contains engaging case studies on topics that exemplify the main concepts and arguments, including Al-Jazeera, the global reach of Bollywood, and the globalization of "reality television." International Communication, Second Edition, is essential reading for all communication and media studies
Features
* The only single-authored volume that deals coherently with the complex global, political, economic, and technological contexts in which media and culture operate.
* Fully updated to include developments since the beginning of the new millennium.
* New case studies throughout, including the "Murdochization" of media, the Al-Jazeera phenomenon, mobile communication, and China and global media.
* New pedagogical features, including discussion questions, suggestions for further reading, and notes on key terms.

• Global Media Studies
• Understanding Global Media
• Global Communication: A Multicultural Perspective
• Globalization and Media: Global Village of Babel
• Transnational Audiences: Media Reception on a Global Scale (Global Media and Communication)
• Strategic Writing: Multimedia Writing for Public Relations, Advertising and More
• Globalization and American Popular Culture
• The World News Prism: Digital, Social and Interactive, 9th Edition
• Digital Universe - The Global Telecommunication Revolution
• The World News Prism: Challenges of Digital Communication