Beep! Beep!: Competing in the Age of the Road Runner

Name: Beep! Beep!: Competing in the Age of the Road Runner
Author: Chip R. Bell, Oren Harari
ISBN: 9780446676540

Author Chip R. Bell, Oren Harari

Publisher Business Plus

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Book Details

Author(s)Chip R. Bell, Oren Harari

PublisherBusiness Plus

ISBN / ASIN0446676543

ISBN-139780446676540

MarketplaceIndia 🇮🇳

Description ▲

This management handbook teaches readers how to outperform, outsmart and outrun your competition by successfully adapting to the changing business climate. The authors use the cartoon characters of Wile E. Coyote and the Road Runner as a metaphor for business managers seeking marketplace victories.