Can We Do That?! Outrageous PR Stunts That Work--And Why Your Company Needs Them

Name: Can We Do That?! Outrageous PR Stunts That Work--And Why Your Company Needs Them
Author: Peter Shankman
ISBN: 9780470043929

Author Peter Shankman

Publisher Wiley

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Book Details

Author(s)Peter Shankman

PublisherWiley

ISBN / ASIN047004392X

ISBN-139780470043929

AvailabilityUsually ships in 24 hours

Sales Rank938,709

MarketplaceUnited States 🇺🇸

Description ▲

This fun and friendly book looks at real-life PR stunts that will blow your mind and inspire you to develop innovative and creative ways to get your company noticed. PR guru Peter Shankman chronicles the most ridiculous, outrageous, and possibly crazy PR stunts of all timeâ€”explaining why some work and others donâ€™t. This is a funny, insightful guide to winning the PR game.