Hospitality Marketing Management
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Book Details
Author(s)Robert D. Reid, David C. Bojanic
PublisherJohn Wiley & Sons
ISBN / ASIN0470088583
ISBN-139780470088586
CategoryBusiness & Economics
MarketplaceFrance 🇫🇷
Description ▲
Hospitality Marketing Management Completely revised and updated to include more information on Internet marketing, tourism marketing, marketing technology, and international business, Hospitality Marketing Management, Fifth Edition is a comprehensive, core marketing text.