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Essentials of Marketing Research, 2nd Edition with SPSS 17.0

Author V. Kumar, David A. Aaker, George S. Day
Publisher Wiley
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Book Details
PublisherWiley
ISBN / ASIN0470506326
ISBN-139780470506325
Sales Rank2,204,480
MarketplaceUnited States 🇺🇸

Description

the book is in great condition. i used it for my marketing class