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Economics of Strategy, 2nd Edition

Author David Besanko, David Dranove, Mark Shanley
Publisher Wiley
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Book Details
PublisherWiley
ISBN / ASIN0471254541
ISBN-139780471254546
Sales Rank3,630,691
MarketplaceUnited States 🇺🇸

Description

A number of peripheral discussions have been eliminated, particular those for which there was substantial mathematics with little insight to show for it.
* Chapter on measuring cost and benefit advantage have been eliminated.
* Integrates insights from the theory of the firm, industrial organization, and strategy research.
* Contains hundreds of examples to illustrate how the economic principles of strategy apply to the actual business world.