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Management by Menu, Third Edition and NRAEF Workbook Package

Author Lendal H. Kotschevar, Marcel R. Escoffier
Publisher Wiley
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Book Details
PublisherWiley
ISBN / ASIN0471442372
ISBN-139780471442370
Sales Rank1,877,453
MarketplaceUnited States 🇺🇸

Description

The menu is an essential part of any foodservice operation. Using the menu as a management tool in every area of operation--from planning the facility and purchasing food to promoting items to customers and providing exceptional service--can help ensure success. This book serves as a guide both to developing a menu and to using it as a control document.