Persuasion: Reception and Responsibility
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Book Details
Author(s)Charles U. Larson
PublisherWadsworth Publishing
ISBN / ASIN0495567507
ISBN-139780495567509
AvailabilityUsually ships in 4-5 business days
Sales Rank500,584
CategoryPerforming Arts
MarketplaceUnited States 🇺🇸
Description ▲
Intended for courses in persuasion, propaganda, advertising/marketing, or any course dealing with rhetorical and/or media criticism that takes a consumer approach to advertising, the media, and political persuasion. These courses are offered at four-year schools in departments of speech, speech communication, mass communication, communication studies and/or communication.
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