Practical Management Science (with CD-ROM, Decision Tools and Stat Tools Suite, and Microsoft Project 2003 120 Day Version)
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Book Details
PublisherSouth-Western College Pub
ISBN / ASIN0534465129
ISBN-139780534465124
Sales Rank1,645,015
CategoryHardcover
MarketplaceUnited States 🇺🇸
Description ▲
This text takes an active-learning approach, providing numerous examples and problems so students can practice extensively with a concept before moving on. Four types of problems -- skill-building, skill-extending, modeling, and cases are graded within sections and chapters to help instructors assign homework. Another important feature is the way that the text integrates modeling into all functional areas of business: finance, marketing, operations management using real examples and real data. The text emphasizes modeling over algebraic formulations and memorization of particular models. Shell files are also provided so that instructors can give students as much or as little information as they need.
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