Exploring Journalism and the Media (with CD-ROM) (Broadcast News Production Team)

Introduce your students to the exciting world of journalism using the hands-on, relevant approach of EXPLORING JOURNALISM AND THE MEDIA. The instructional model presents timeless concepts and applications using examples of good writing techniques. Author Lorrie Lynch's experience as a USA Today journalist gives a unique perspective absent from most other journalism textbooks. Her engaging writing style will inspire your students to connect to the curriculum. Current issues such as convergence and editorial ethics are presented in a meaningful context. EXPLORING JOURNALISM AND THE MEDIA will not only help students to perform better in the classroom but will also help to improve standardized test scores because of the many connections to academics.