Raise the Bar: An Action-Based Method for Maximum Customer Reactions

If there’s anyone who can prevent a bar or restaurant from going belly up, it’s Jon Taffer. Widely considered the greatest authority in the food and beverage, hotel, and hospitality industries, he has turned around countless bars and restaurants. Raise the Bar distills the secrets to running a successful enterprise with Reaction Management, a strategy and philosophy Taffer developed and uses in his business.  It works whether you’re running a storefront operation or a web-based company, whether you’re manufacturing widgets or providing a service. Raise the Bar is the definitive manual on transforming a bar or restaurant with actionable, proven strategies for immediate impact.
 

• Running a Bar For Dummies (For Dummies Series)
• Don't Bullsh*t Yourself!: Crush the Excuses That Are Holding You Back
• Straight Up: Real World Secrets to Running a Killer Bar
• Restaurant Success by the Numbers, Second Edition: A Money-Guy's Guide to Opening the Next New Hot Spot
• The Bar Manager's Guide To Controlling Costs: How To Eliminate Theft And Waste
• Trendy Bar & Nightclub Business Startup: How to Start, Run and Grow a Successful Bar & Tavern Business
• The Professional Bar & Beverage Manager's Handbook: How to Open and Operate a Financially Successful Bar, Tavern, and Nightclub With Companion CD-ROM
• The Restaurant Manager's Handbook: How to Set Up, Operate, and Manage a Financially Successful Food Service Operation 4th Edition - With Companion CD-ROM
• Start Your Own Bar and Club: Sports Bars, Nightclubs, Neighborhood Bars, Wine Bars, and More (StartUp Series)
• Setting the Table: The Transforming Power of Hospitality in Business