Genius Simple Branding
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Book Details
Author(s)Andy Cleary
PublisherLulu
ISBN / ASIN0557065720
ISBN-139780557065721
AvailabilityOnly 1 left in stock - order soon.
CategoryPaperback
MarketplaceUnited States 🇺🇸
Description ▲
What is the Branding magic that Coke and Nike have that you don't? Find out how rapidly growing companies take Branding far beyond trade names and logos. Flip over the brands of successful companies and you will discover a new world of well crafted branding promises, positioning, branding maps
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