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MKTG 310 Principles of Marketing Custom Edition For Columbia College

Author Philip Kotler, Gary Armstrong
Publisher Custom Publishing
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Book Details
ISBN / ASIN0558320953
ISBN-139780558320959
Sales Rank3,690,925
MarketplaceUnited States 🇺🇸

Description

Made for basic Principles of Marketing college course. Based on the Principles of Marketing, Thirteenth Edition textbook by Philip Kotler and Gary Armstrong.