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Milestones in Mass Communication Research: Media Effects

Author Shearon A. Lowery, Melvin L. DeFleur
Publisher Prentice Hall Press
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Book Details
ISBN / ASIN0582283531
ISBN-139780582283534
Sales Rank1,486,270
MarketplaceUnited States 🇺🇸

Description

Milestones in Mass Communication Research, 3/e offers an impressive history of mass communication research over the past 60 years and emphasizes media effects.