Milestones in Mass Communication Research: Media Effects
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Book Details
Author(s)Shearon A. Lowery, Melvin L. DeFleur
PublisherPrentice Hall Press
ISBN / ASIN0582283531
ISBN-139780582283534
Sales Rank1,486,270
MarketplaceUnited States 🇺🇸
Description ▲
Milestones in Mass Communication Research, 3/e offers an impressive history of mass communication research over the past 60 years and emphasizes media effects.