Managing Change for Competitive Success
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Book Details
Author(s)Andrew Pettigrew, Richard Whipp
PublisherWiley-Blackwell
ISBN / ASIN0631191429
ISBN-139780631191421
AvailabilityUsually ships in 24 hours
Sales Rank4,101,074
CategoryBusiness & Economics
MarketplaceUnited States 🇺🇸
Description ▲
This extremely successful book, already in use on courses in hardback, is now being made available in paperback. Based on a major in-depth study of four UK industry sectors, the book provides an authoritative and searching analysis of how UK companies manage strategic change and how it effects their competitive performance.
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