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International Management: C… The Blackwell Encyclopedia …

International Management: Cross- Boundary Challenges

Author Paul Gooderham, Odd Nordhaug
Publisher Wiley-Blackwell
Category Business & Economics
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Book Details
ISBN / ASIN0631233423
ISBN-139780631233428
AvailabilityUsually ships in 24 hours
Sales Rank5,156,830
MarketplaceUnited States 🇺🇸

Description

What is an international business organization? What are the management challenges that students and managers meet in an international arena? Based on almost ten years of teaching successful MBA modules in Europe, this much--needed single text provides a thorough, case--based approach to international management at all levels: the multi--national; the global; and the transnational. Combined with new European--based case examples, the theoretical coverage of the book introduces the student to the different characteristics and problems of international organization. Accessible case examples are explained in the context of key international management issues and debates.issues and debates. * Provides a thorough, case--based approach to international management at all levels: the multi--national; the global; and the transnational. * Theoretical coverage introduces the different characteristics and problems of international organization. * Accessible case examples are explained in the context of key international management and debates issues.
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