Intercultural Management: MBA Masterclass (MBA Masterclass Series)
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Book Details
Author(s)Nina Jacob
PublisherKogan Page
ISBN / ASIN0749435828
ISBN-139780749435820
MarketplaceFrance 🇫🇷
Description ▲
Any company operating across culturally different contexts has a need for intercultural management, whether the cultural differences are ""external"" (e.g. different regional cultures) or ""internal"" (e.g. differences in company culture). With the number of companies falling into this category, it is not surprising that intercultural management is an area of increasing importance to both academics and practitioners.