The Professionals' Guide to Publishing
📄 Viewing lite version
Full site ›
Book Details
Author(s)Gill Davies, Richard Balkwill
PublisherKogan Page
ISBN / ASIN0749455411
ISBN-139780749455415
AvailabilityUsually ships in 24 hours
Sales Rank918,327
MarketplaceUnited States 🇺🇸
Description ▲
The Professional's Guide to Publishing is a practical introduction to working in the publishing industry. The authors provide an overview of its many functions, including editorial, production, sales and marketing, ensuring that the reader has a firm understanding of each department's responsibilities and how they work cross-functionally. They also examine current and enduring trends in publishing including networking, supply chains and e-publishing.