Elsevier/Butterworth-Heinemann's 2006-07 CIM Coursebook series offers you the complete package for exam success. Fully reviewed by CIM and updated by the examiner, the coursebook offers everything you need to keep you on course
* Written specially for the Strategic Marketing in practice module by the CIM senior examiner and a leading expert in the field
* The only coursebook fully endorsed by CIM
* Contains past examination papers and examiners' reports to enable you to practise what has been learned and help prepare for the exam
CIM Coursebook 06/07 Strategic Marketing in practice
📄 Viewing lite version
Full site ›
Book Details
PublisherButterworth-Heinemann
ISBN / ASIN0750680121
ISBN-139780750680127
Sales Rank2,484,724
MarketplaceUnited States 🇺🇸