The Financial Instituions Internet Sourcebook

The Financial Institutions Internet Sourcebook discusses the strategic possibilities of today's Internet in easy-to-understand language that shows you the necessity of learning more about the Web today. The case study of La Jolla Bank FSB, one of the first financial institutions to get on the Web, lets you learn from La Jolla's successes and helps you avoid their costly mistakes. In addition, The Financial Institutions Internet Sourcebook discusses the one-year-old small Internet bank that went public and whose stock reflected a market capitalization in excess of $100 million on its first day of trading, the Web-based public stock offering that was made with the blessing of the SEC, and the corporate raider that is using the Internet to identify and stalk its next target.