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The Secret Language of Leadership

Author Denning, Stephen
Publisher Jossey-Bass
Category Business & Economics
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Book Details
PublisherJossey-Bass
ISBN / ASIN0787987891
ISBN-139780787987893
AvailabilityIn Stock.
Sales Rank487,326
MarketplaceUnited States 🇺🇸

Description

The book introduces the concept of narrative intelligence—an ability to understand and act and react agilely in the quicksilver world of interacting narratives. It shows why this is key to the central task of leadership, what its dimensions are, and how you can measure it. The book’s lucid explanations, vivid examples and practical tips are essential reading for CEOs, managers, change agents, marketers, salespersons, brand managers, politicians, teachers, parents—anyone who is setting out to the change the world.
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