Public Opinion (Communication Concepts)

Name: Public Opinion (Communication Concepts)
Author: Vincent E. Price
ISBN: 9780803940239

Author Vincent E. Price

Publisher SAGE Publications, Inc

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Book Details

Author(s)Vincent E. Price

PublisherSAGE Publications, Inc

ISBN / ASIN0803940238

ISBN-139780803940239

MarketplaceFrance 🇫🇷

Description ▲

Public opinion - is it a simple aggregation of individual views, or is it some kind of collective-level, emergent product of debate? What is the role of public opinion in popular government? How do the mass media shape public opinion or link it with governmental decision-making? This book explores such questions by tracing the historical development and application of the concept of public opinion.