Search Books
← Previous in Business & Econom… How to Fly a Horse: The Sec… Next in Business & Econom… Foreign Central Banking: In… →

Thank You for Arguing, Third Edition: What Aristotle, Lincoln, and Homer Simpson Can Teach Us About the Art of Persuasion

Author Jay Heinrichs
Publisher Three Rivers Press
Category Business & Economics
📄 Viewing lite version Full site ›
🌎 Shop on Amazon — choose country
1.60 17.00 USD
🛒 Buy Now

✓ In Stock.

Share:
Book Details
Author(s)Jay Heinrichs
ISBN / ASIN0804189935
ISBN-139780804189934
AvailabilityIn Stock.
Sales Rank1,523
MarketplaceUnited States 🇺🇸

Description ▲

A master class in the art of persuasion, as taught by professors ranging from Bart Simpson to Winston Churchill, newly revised and updated.

The time-tested secrets taught in this book include Cicero's three-step strategy for moving an audience to action, and Honest Abe's Shameless Trick for lowering an audience's expectations. And it's also replete with contemporary techniques such as politicians' use of code language to appeal to specfic groups and an eye-opening assortment of persuasive tricks, including the Eddie Haskell Ploy, the Belushi Paradigm, Stalin's Timing Secret, and the Yoda Technique.   

Whether you're an inveterate lover of language books or just want to win a lot more anger-free arguments on the page, at the podium, or over a beer, Thank You for Arguing is for you. Warm, witty, erudite, and truly enlightening, it not only teaches you how to recognize a paralipsis when you hear it, but also how to wield the weapons of persuasion the next time you really, really, want to get your own way.

Similar Products ▼

Financial Modeling
View
The Business Model Innovation Factory: How to Stay Rel…
View
Fisher Investments on Energy (Fisher Investments Press)
View
The Holy Grail of Macroeconomics: Lessons from Japan's…
View
Trades About to Happen: A Modern Adaptation of the Wyc…
View
Monetizing Innovation: How Smart Companies Design the …
View
The Bogleheads' Guide to Retirement Planning
View
Getting Started in Technical Analysis
View
Fundamentals of Performance Improvement: Optimizing Re…
View
Manias, Panics, and Crashes: A History of Financial Cr…
View
John Bogle on Investing: The First 50 Years (Wiley Inv…
View