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Value-Added Sales Management

Author Tom Reilly
Publisher McGraw-Hill
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Book Details
Author(s)Tom Reilly
PublisherMcGraw-Hill
ISBN / ASIN0809237873
ISBN-139780809237876
MarketplaceFrance 🇫🇷

Description

Value-added selling has become the strategy for competing in the '90s. An essential element of an effective value-added sales force is the consistent follow-up training it must receive. This book addresses front-line sales managers who view training as the catalyst to change and management as the real agent of change.