How to Sell What You Make: The Business of Marketing Crafts, 3rd Edition

Name: How to Sell What You Make: The Business of Marketing Crafts, 3rd Edition
Author: Paul Gerhards
ISBN: 9780811711395

Author Paul Gerhards

Publisher Stackpole Books

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Book Details

Author(s)Paul Gerhards

PublisherStackpole Books

ISBN / ASIN0811711390

ISBN-139780811711395

AvailabilityUsually ships in 24 hours

Sales Rank522,736

MarketplaceUnited States 🇺🇸

Description ▲

"A pragmatic account that will ground your right brain sensibilities in tried, true, and new ways of bringing what you make to market." --Pamela Diamond, Director of Marketing & Communications, American Craft Council

Pointers for getting started, selling, exhibiting at trade shows, pricing, and marketing to turn a hobby into a profitable business

Updated for the digital age, with new sections on creating effective websites and blogs, marketing with social networks, selling online, and using smartphones and tablets for payments

Previous editions sold more than 180,000 copies