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Introduction to Opinion and Attitude Measurement

Author Hermann Henry Remmers
Publisher Greenwood Press
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95.00 USD
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Book Details
ISBN / ASIN0837141664
ISBN-139780837141664
AvailabilityUsually ships in 1 to 3 weeks
Sales Rank10,596,471
MarketplaceUnited States 🇺🇸

Description

This book is concerned with the techniques used in measuring opinions and attitudes, with special attention to scaling methods and the statistics involved.