Advertising and Popular Culture: Studies in Variety and Versatility
📄 Viewing lite version
Full site ›
⌛ 🇬🇧 United Kingdom pricing being fetched…
Prices will appear once fetched — usually within a few minutes.
View in:
🇺🇸 USA
Book Details
PublisherPopular Press 1
ISBN / ASIN0879725281
ISBN-139780879725280
MarketplaceUnited Kingdom 🇬🇧
Description ▲
Advertising and marketing scholars offer some of their most instructive, stimulating, and entertaining works on subliminal perceptions in advertising; nineteenth-century trade cards; T-shirt messages; advertising in the twenty-first century; and the changing male image in advertising.