The Campaign Manual: A Definitive Study of the Modern Political Campaign Process

The Campaign Manual, 6th Edition A Definitive Study of the Modern Political Campaign Process by S. J. Guzzetta was first published in 1981. Since, it has become the most widely used campaign manual in the industry. It has been sold throughout the U.S. and in 36 foreign countries. It provides a complete and comprehensive guide to running a modern political campaign.