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The Business Strategy Audit

Author Vernal Della-Piana, Murray Low, Kendall Lyman
Publisher CAMBRIDGE STRATEGY PUBLICATIONS
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209.21 215.00 USD
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Book Details
ISBN / ASIN0955970741
ISBN-139780955970740
AvailabilityUsually ships in 24 hours
Sales Rank8,226,452
MarketplaceUnited States 🇺🇸

Description

How well does your corporate strategy work - for your company as a whole, and for individual business units? If it fails in some areas - which ones? And why? How good is your strategy-making process at gathering information and opinions, and at delivering strategies that win support and deliver growth? This self-assessment audit comes in three parts: * First, a 3-step audit to give you a clear, objective picture of the 'business environment': market, competitor and financial realities. (Of course, this information is already available to you - but probably not in a form that is tailored to help you shape and realign your overall business strategy.) * Second, a 7-step organisational assessment. This enables you to: o Clarify your company's existing strategy. Measure its viability and robustness o Outline business processes o Determine capabilities o Determine appropriate organisation design and resource allocation o Assess the company culture o Integrate all these elements of the organisation assessment * Third, the tools you need to develop a framework within which to create an appropriate and flexible strategy for the future.