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Behavioral Investing: Why Smart People Make Dumb Mistakes With Their Money

Author Dr. Kerry Johnson
Publisher Louis and Ford Publishing
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Book Details
ISBN / ASIN0961853530
ISBN-139780961853532
Sales Rank2,582,680
MarketplaceUnited States 🇺🇸

Description

1-How Overconfidence Bias Creates Poor Investment Decisions 2-How The Endowment Effect Stops You From Selling Bad Investments 3-How Sunk Cost Fallacy Causes You To Own Investments Until They Are Worthless 4-How Status Quo Bias Makes Change More Difficult 5-How Framing and Anchoring Motivates You To Spend More