A Manager's Guide to Newsletters: Communicating for Results
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Book Details
Author(s)Robert F. Abbott
PublisherWord Engines Press
ISBN / ASIN0968328717
ISBN-139780968328712
Sales Rank6,181,646
CategoryCommunication in management
MarketplaceUnited States 🇺🇸
Description ▲
How to start and manage a newsletter that influences the way readers think or act. A Manager's Guide to Newsletters: Communicating for Results is the first book about newsletters to focus on the managerial issues: planning, administration, and evaluation.