The handbook is designed to be a "strategic business planning resource" for executives in all segments of the online casino and gaming business. There are numerous ways this handbook will benefit your company - from market development strategies to competitor analysis - from consumer trends to independent market datato support your business plan, the handbook is an easy and inexpensive way to fill any gaps in your company's market research.
The handbook is designed to provide an expanded understanding of the online gambling industry. An analysis is provided for the major industry sectors, including current and expected market opportunities. Market data is presented for the online jurisdictions along with discussions relating to activities and opportunities. The report provides a profile analysis of over 70 key players, and a future market outlook.
Although recent news headlines mainly address the many issues facing the online gaming industry, the market is increasing at an encouraging pace.
The increase in the number of online gamers continues to grow, keeping in line with the rapid escalation of people accessing the Internet. A March 2000 study of close to 30,000 Internet users by the Angus Reid Group estimates the United States represents only 39% of the estimated 275 million Internet users worldwide. By the end of 2001, approximately 52 million people globally wagered over $3 billion on Internet gaming. On average, the casinos keep about 75% of the money deposited.
According to Bear Stearns, online gaming was expected to exceed $8 billion in revenue by 2002. Datamonitor predicted online gaming worth was $6.5 billion in 2002, reaching $8.25 billion in 2003 and $11 billion in 2004. It is expected to reach $125 billion by 2015.
Datamonitor also predicted online gambling turnovers have the potential to dwarf those of other Internet services, with these turnovers tapping into an existing market valued at more than $700 billion in Europe and across the U.S. alone.